Designing an Audio Experience for Cultural Tourism: The Listen To MI Podcasts
The trailer for the Listen To MI podcasts produced by InvisibleStudio for the House Museums of Milan - video by Icastica Creating the...
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Jul 16, 20232 min read
Room 55 - Our Augmented Reality Project at the National Gallery of London
Artivive team has effectively captured the essence of our goal: to demonstrate the "subversive" potential of Augmented Reality
Jan 4, 20234 min read
2 examples of phygital museums you should check out
What does phygital mean? "Linguistically, the word phygital is a combination of the words “ physical” and “digital” to signify the...
Aug 30, 20223 min read
How we created a "Metaverse" 25 years ago (and why it didn't work)
It was 1998. We were working at the Museum of Science and Technology in Milan, leading their recently founded digital department, and we...
Jan 16, 20221 min read
InvisibleStudio Scientific Committee
We are happy to announce the first four components of the InvisibleStudio Scientific Committee. Simone Arcagni from Italy is a...
Jul 10, 20213 min read
We just met the best museum guard ever. He works at the National Gallery.
Yesterday we were enjoying a visit at the National Gallery in London. Covid has been a nightmare for museums, but it has offered us...
Sep 23, 20201 min read
Free Seminar with museum expert Nina Simon - Enroll Now!
Nin Simon is one of the leading museum thinkers in the world...
Sep 8, 20203 min read
Museum Toilets: Inconvenience or Opportunity?
Our collection of museum bathrooms, constantly updated!
Mar 14, 20204 min read
How to Organise a Virtual Tour Using Google Arts&Culture
We organised a virtual tour at the Poldi Pezzoli Museum in Milan and this is what we have learnt...
Feb 1, 20202 min read
Carsten Höller & John Baldessari: To be Instagrammable or not?
On the last floor of the iconic Tower of Fondazione Prada in Milan you can find two installations by Carsten Höller and John Baldessari...
Oct 12, 20192 min read
Museums and the Climate Emergency: what we should do.
We were heading to the National Gallery in London and we found ourselves in the middle of ....
Aug 25, 20191 min read
How old are those museum domains?
Having been part of the early museums and the web scene we at InvisibleStudio had the curiosity to find the early museum websites...
Aug 12, 20193 min read
The Truth about Learning and Visitor Experience
if the majority of people do not really want to make an effort to learn, but simply want to enjoy the experience, how can museums try to...
Jul 13, 20192 min read
Museum and Digital Culture – the Book
We are happy to be part of an exciting book published by Springer Nature and edited by Jonathan Bowen and Tula Giannini. Together with...
May 13, 20191 min read
Design Thinking for 80 museum professionals
Thanks to the Institute for Cultural Heritage in Bologna and ICOM Italy we were able to deliver two intense Design Thinking training...
Feb 20, 20191 min read
Why CX is Crucial for Museums
No, we are not talking about the iconic Citroen CX, but it was a lovely car, so we couldn’t help paying a little homage to it :) In the...
Feb 6, 20191 min read
Why Digital Technology Should Be “RETRO”
Our RETRO Digital Technology manifesto...
Jan 21, 20192 min read
Design Thinking for Imperial War Museums
Our London branch had a busy December organising and delivering a Design Thinking workshop for the future Second World War Galleries of...
Nov 21, 20182 min read
The Romantic Notebook with Moleskine
For the beautiful “Romanticism” exhibition now open at Poldi Pezzoli and Gallerie d’Italia museums in Milan we have imagined and designed...
Oct 21, 20181 min read
Future Storytelling course at Politecnico of Turin
We are honoured to have been selected as teachers by the well-known Politecnico Technical University of Turin inside their “Future...
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